The Daily Shield: Catechins, Immunity, and Cellular Health

In Japan, Green Tea is more than a beverage; it is considered the first line of defense for health. This is especially true in Shizuoka—the home of our Matcha.

Shizuoka consistently ranks among the regions with the highest healthy life expectancy in Japan (the country with the longest lifespans in the world). This phenomenon, often called the "Shizuoka Factor," is widely attributed to the region's high consumption of green tea.

Hyaku-pa allows you to tap into this longevity secret by delivering the plant's protective compounds in their most potent form: the whole leaf.

The Power of EGCG (Epigallocatechin Gallate)

The tea plant (Camellia Sinensis) produces natural defense compounds called Catechins to protect itself from UV radiation and disease. The most powerful of these is EGCG.

Research indicates that EGCG acts as a powerful antioxidant in the human body. It works at the cellular level to:

• Neutralize Free Radicals: Reducing oxidative stress that leads to premature aging.
• Support Immunity: Catechins have been shown to bind to viruses and bacteria, acting as a physical shield that prevents them from attaching to your cells.
• Regulate Inflammation: Helping the body manage chronic inflammation.

The "Ingestion" Multiplier: 100% vs. 30%

Most people drink green tea for health, but they consume it the wrong way.

When you steep a tea bag, water can only extract the soluble components. Studies show that roughly 70% of the nutrients (including the majority of Vitamin E, Chlorophyll, and many Catechins) remain trapped in the leaf fiber.

With Hyaku-pa, you eat the leaf.

Because our "No-Brew" suspension allows you to ingest the 80% Matcha and 20% Sencha particles, you are getting:

• 3x the Catechins of a standard steeped tea.
• 100% of the Vitamin E (which is fat-soluble and insoluble in water).
• Dietary Fiber to support gut health.

The Kakegawa Connection

Our tea comes from the Abe Valley in Shizuoka. Research (known as the Kakegawa Study) has long studied the correlation between the high tea consumption in this prefecture and lower rates of lifestyle-related diseases.

By drinking Hyaku-pa, you are essentially adopting the dietary habits of Japan's healthiest citizens. It is a daily ritual that compounds over time, protecting your cells and keeping your immune system resilient.

Protect your cells. Get your Daily Shield here.